Legal Firm Website
Desktop & Mobile Website Design for a Legal Firm
The Challenge: The four attorneys at Advantage Law Group had a one-year old website that was performing poorly on local search. Google Analytics data was being collected but it showed that the site needed to improve in several areas. The client wanted to start blogging but did not like the unattractive Blogger site set up by their previous website vendor.
The Solution: After an in-depth consultation to better understand the firm’s overall marketing needs, Evolution Design created a custom WordPress website that promotes their new blog. Each blog post is featured graphically on the homepage, and subscriptions are encouraged on key pages. Each of the four partners are blogging on employment law topics. We took photos of the interior and exterior of the client’s office space, for use on various pages of the site. To improve the engagement level of the homepage we created a video presentation with custom narration.
Additional assignments for this client included a mobile version of the website, as well as creation of landing pages, enhancements to their paid search campaign, and keyword and analytics analysis.
